Business and Marketing Education Degree Program (MS)

Master of Science

The Master of Science (M.S.) Degree in Business And Marketing Education is offered with or without Wisconsin teaching licensure. There are three emphases available:

  • General—for those individuals who have already earned licensure. The program builds on undergraduate course work and teaching experience.
  • Secondary—for those individuals who possess an undergraduate degree and are seeking licensure to teach at grade levels K-12 in either business education or marketing education.
  • Post-secondary—for those individuals who plan to teach or are teaching at the post-secondary level and pursuing their Wisconsin Technical College System (WTCS) certificate.

All programs include course work that reflects what is needed by teachers who want to possess the latest in teaching methodology and technical knowledge.

The curriculum is designed to familiarize students with both the content of business course work and methods for effectively teaching such content in K-12 settings. Students will develop skills relevant to evaluating differences in students’ learning styles and levels, and adapting teaching methodologies to instruct more effectively given these differences.

Program Coordinator

Dr. Karla Saeger
WH 4047
Phone: 262-472-5475
Email: saegerk@uww.edu

Department

Winther 3032
Phone: 262-472-1135
Email: cioffice@uww.edu

Additional Admission Requirements

General Emphasis: Approval of the Business Education and Marketing Education Program Coordinator. An undergraduate major in business education or marketing education and a license to teach business education or marketing education at the middle and secondary levels.

Secondary Emphasis: Approval of and interview with the Business Education and Marketing Education Program Coordinator. Applicants who are unable to come to campus for the interview prior to admission may be granted provisional admission pending a successful interview.

Degree in Business and Marketing Education

Courses

CIBME 500   INTRODUCTION TO BUSINESS AND MARKETING EDUCATION   3 Units

This course is designed to introduce potential business and marketing education teachers to the major and to the profession. Students begin their culminating experience in this class by developing a successful applied research proposal for research with their academic advisor.

CIBME 601   TEACHING PERSONAL FINANCE   3 Units

Students enrolled in this course will be prepared to teach personal finance. The course will cover personal finance/consumer education content and teaching methodology, including an analysis of published standards and the development of a financial literacy curriculum that could be used in teaching the subject at the secondary level.

CIBME 647   INFORMATION SYSTEMS FOR BUSINESS TEACHERS   3 Units

A study of the concepts, procedures, and hardware used in business with an emphasis on email, internet, and multimedia. Distance learning technology will be examined as one means of integrating information systems throughout the business education curriculum.
PREREQ: BUSINESS EDUCATION, BUSINESS & MARKETING EDUCATION COMPREHENSIVE MAJORS & MSBE STUDENTS

CIBME 762   CURRICULUM ISSUES AND DESIGN FOR BUSINESS AND MARKETING EDUCATION   3 Units

A study of the issues currently confronting the supervisor, teacher, and students of business and marketing education on the middle, secondary and post-secondary levels. Includes a study of curriculum development and objectives of business and marketing education. Meets No. 50 curriculum requirements for WTCS certification.
PREREQ: CIBME 500 OR CONSENT OF INSTRUCTOR