Marketing Minor - Innovation and Social Enterprises

Minor Requirements - 21 units
MARKETNG 311PRINCIPLES OF MARKETING3
MARKETNG 350INTEGRATED MARKETING COMMUNICATIONS FOR SOCIAL ENTERPRISES3
MARKETNG 360ENTREPRENEURIAL MARKETING3
MARKETNG 400INNOVATION AND TECHNOLOGY MARKETING3
Select 3 units from the following:3
PRINCIPLES OF SELLING
INTRODUCTION TO DIGITAL MARKETING
INTERNSHIP IN MARKETING - ENTREPRENEURIAL MARKETING EMPHASIS 1
INTERNSHIP IN MARKETING - IMC EMPHASIS 1
INDEPENDENT STUDY IN MARKETING
Select 6 units from the following:6
MARKETING RESEARCH
RETAIL MANAGEMENT
SOCIAL MEDIA AND INTERACTIVE MARKETING
ADVANCED DIGITAL MARKETING
INTERNATIONAL MARKETING
BUSINESS TO BUSINESS MARKETING
CONSUMER BEHAVIOR
SALES MANAGEMENT
MARKETNG 432
LOGISTICS
OMNICHANNEL MARKETING
MARKETING AND RETAIL ANALYTICS
SALES NEGOTIATION AND CONFLICT RESOLUTION
ENTREPRENEURIAL AND ADVANCED SALES TECHNIQUES
SALES TEAM PRACTICUM
TRAVEL STUDY
INTERNSHIP IN MARKETING 1
INTERNSHIP IN MARKETING - DIGITAL MARKETING EMPHASIS 1
INTERNSHIP IN MARKETING - SALES EMPHASIS 1
INTERNSHIP IN MARKETING-RETAIL MANAGEMENT EMPHASIS 1
MARKETING SEMINAR
SPECIAL STUDIES
EXCHANGE STUDY
Total Units21

Minimum 2.25 GPA in courses in the minor required for graduation: A maximum of 2 transfer courses and a maximum of 3 units in Special Studies or Independent Study will be allowed.