Marketing Minor Requirements

Minor Requirements - 21 units
MARKETNG 311PRINCIPLES OF MARKETING3
Select 18 units from the following with at least 12 units from Marketing:18
PRINCIPLES OF SELLING
MARKETING RESEARCH
RETAIL MANAGEMENT
INTEGRATED MARKETING COMMUNICATIONS FOR SOCIAL ENTERPRISES
INTRODUCTION TO DIGITAL MARKETING
SOCIAL MEDIA AND CONTENT MARKETING
ADVANCED DIGITAL MARKETING
ENTREPRENEURIAL MARKETING
INTERNATIONAL MARKETING
ECONOMICS OF GLOBALIZATION
EXPERIENTIAL MARKETING
SPORTS MARKETING
SERVICES MARKETING
INNOVATION AND TECHNOLOGY MARKETING
BUSINESS TO BUSINESS MARKETING
CONSUMER BEHAVIOR
SOCIAL PSYCHOLOGY
SALES MANAGEMENT
LOGISTICS
OMNICHANNEL MARKETING
MARKETING ANALYTICS AND ARTIFICIAL INTELLIGENCE
SALES NEGOTIATION AND CONFLICT RESOLUTION
ENTREPRENEURIAL AND ADVANCED SALES TECHNIQUES
MARKETING MANAGEMENT AND POLICIES
INTERNSHIP IN MARKETING 1
INTERNSHIP IN MARKETING - DIGITAL MARKETING EMPHASIS 1
INTERNSHIP IN MARKETING - ENTREPRENEURIAL MARKETING EMPHASIS 1
INTERNSHIP IN MARKETING - IMC EMPHASIS 1
INTERNSHIP IN MARKETING - SALES EMPHASIS 1
EXCHANGE STUDY
Total Units21

A maximum of 2 transfer courses and a maximum of 3 units in Special Studies or Independent Study and Correspondence will be allowed.